Everglades Biographies
Claude Carson Matlack
Claude C. Matlack came from Louisville, Kentucky, where his family ran
an electric lighting business. Matlack's father also served on the board
of a mountain settlement school in Oneida, Kentucky. Claude Matlack's
early photographs document the communities around Louisville, including
the school and its students and teachers. Many of these early photographs
were published in the book Dawn Comes to the Mountains (George Rogers Clark Press, 1981).
Claude C Matlack first visited Florida in 1916, returning a year later
to make Miami his home. He worked as a commercial photographer in Miami
and Miami Beach until 1942. His studio was located on 23rd street in Miami
Beach. Matlack photographed in Miami Beach, Miami, Florida Keys, Tamiami
Trail, and the Everglades area; and to a lesser extent, in Fort
Lauderdale, the Bahamas, and Fort Jefferson. As a member of Miami beach
Chamber of Commerce , Matlack served on their committee that handled all
of the publicity and advertising for the city until 1927.
Matlack's photographs give us some of the most memorable early images
of south Florida's people and places. Matlack was especially busy during
the "Roaring Twenties," when he photographed everything and everyone from
flappers to tin can tourists. Other subjects included buildings of various
types, Seminole Indians, people at beaches, recreational boats and
boating, polo, golf, school children, aviation, film making, dredging, and
construction.
Biography prepared by Gail Clement, Florida
International University and Becky Smith, Historical Museum of Southern
Florida
Photograph of photographer Claude C. Matlack,
19--.
Photo courtesy of Florida
Bureau of Archives & Records Management, Florida Photographic
Collection
Sample
of Matlack's work in advertising, 1931.
Image courtesy of History Miami (formerly Historical Museum of Southern Florida)